BBB Warns Area Businesses Of Scam

Posted: February 19, 2013

HARRISONBURG — The Better Business Bureau is warning area businesses to be on the lookout for a Charlotte, N.C.-based company trying to make a quick buck selling advertisements.

The BBB said an advertising sales group, Advantage Promotions Inc., has been calling businesses offering to sell advertising space on local high school posters, calendars and magnetized team schedules.

But the deal isn’t legitimate, according to the BBB.

“Business owners who want to show their support for local schools or sports teams can easily be taken advantage of by this type of offer,” said Julie Wheeler, BBB president, in a statement. “The BBB advises businesses who are approached for any advertising offer tied to a local school or team to check out the offer with the school before proceeding.”

API couldn’t be reached for comment.

When the company calls a local business, it claims that the school’s athletic department, booster club, or administration authorized them to seek its support, according to the BBB.

The BBB said it was tipped off to the scam when a business in Roanoke filed a complaint after API provided the business with the wrong name of the school’s athletic director.

The agency said businesses should always verify information, including contacting the school, to see if it is legitimate before agreeing to a deal.

Contact Pete DeLea at 574-6278 or

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